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  • Creates extreme texture for a messy and effortless look
  • High hold to tame and control coarse, wavy, and thick hair
  • Long-lasting so you won’t need to reapply during the day
  • Nourishes and strengthens your hair with organic oils, natural proteins and amino acids.
  • Achieve a natural matte finish
  • Stays re-styleable all day long
  • High Hold For Hairstyle (All day without weighing it down)
  • Unorthodox Water Based Formulation (make it effortless to wash your hair)
  • 5 Hair Health Promoting Ingredients (to combat brittle hair, dry hair, dry scalp, dull hair and frizz)
  • Low Shine Finish (will give your hair a shine without giving you the "dirty greaser" impression)
  • Light-Medium Hold - The product’s Delayed Hold Activation combines a smooth application with a formidable hold. Expect a firmer hold for fine or thin hair types. Use more product for a stronger hold.
  • Smooth and Creamy - Thick and creamy consistency makes it easy to apply.
  • Natural Textured Finish - Achieve a textured and effortless look with a natural finish.
  • Nourishes and Cleanses - The blend of butters, oils and sea clays nourishes your hair with vitamins, and lightly cleanses it too.
  • Weightless control to keep your hair from weighing down
  • Medium to high intensity hold depends on how much you use and hair type
  • Smooth application without tugging and pulling for headache free application
  • Creates tons of definition and texture
  • Pre and post styling capabilities - use it as a pre-styler for more volume and/or as a post styler for more hold.
  • Volume and long-lasting hold - when used as a pre and post styler it can keep your style for over 10 hours!
  • Protects your hair from heat damage - contains hair-health ingredients to protect your hair from blowdryers to flat irons.
  • Cocktails well with other products - when combined with the right products, Original can act as a “performance enhancer”
  • Natural-looking matte finish - the natural finish makes this product extremely versatile